Why Automotive Dealers Should Switch to the Cloud

Cloud computing is one of the strongest modern tools available for businesses. Enormous production advantages mixed with cost cutting benefit many companies. It’s no surprise then, for the fast paced world of automotive management, sales, and production, cloud computing is a major asset. If you’ve never considered it before, or feel it’s some nebulous tech with no clear lines, rest assured it’s not too complex to both understand and introduce in an automotive environment.

Here are a few advantages dealers can expect when working with third party cloud clients or maintaining their own computing environment.

Better consumer management

Cloud environments help sales tremendously by holding lots of valuable data. Like call tracking, for example, consumer data can be gathered and held in cloud environments to understand what drives sales and interest to your dealership. This can be effective for building marketing campaigns to better identify what leads to sales. Cloud services also maintain an ease of access to critical business data, such as inventory, total sales, customer history, and more.

Efficient consumer service

History built with valued clients is kept, as mentioned, with cloud services. This means with all the data present, offers and solutions can be made that much easier. Cloud computing keeps track of calls, records visits, can help track what the consumer was interested in, and creates a base to maintain a dialogue. This makes responding to inquiries, complaints, and interests much easier and can be used to generate better sales.

Responsive data

Nothing is more useful than hard facts with which can be built upon. Cloud computing and all the accompanying positives it comes with helps vendors examine the entirety of what they want to know. Sales by day, sales by who, call saturation time, increase or decrease in profit, factors which lead to these results, etc. All this information allows for refining of the automotive dealer process.

Extra safety

Clouds are public, private, or hybrid. For those that can sustain a private cloud network, they can keep client information completely safe. Consumers will feel comfortable and will have access to their records with your automotive branch. Public and hybrid clouds also allow for extensive data backup in times of unforeseen disaster.

Managed delivery and inventory

Depending on the cloud client and needs of your specific dealer location, cloud services can also manage tracking and delivery of car parts. Be it replacement parts or new orders from consumers, having this on hand is incredibly helpful and sets you apart from other dealers.

Less cost

Lastly, especially with a public cloud, simple services can be outsourced to put less strain on dealer infrastructure. Outside assistance means you can tackle technical problems with little issue and focus on your consumer base and auto supply.

There are many more benefits to utilizing cloud storage and cloud computing, and their use is becoming more and more popular. If you haven’t already, consider incorporating it into your business.  Contact Stratosphere Networks today for more information at 855-599-9998 or sales@trafficjams.com.